CPG Marketing Blog

SmartCommerce is excited to join Adweek Commerce Week (November 30-December 2) as this year as the event’s Insights Partner.

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Halloween is a big deal in the CPG world, and it got pretty scary last year. Here are a few tips for winning CPG Halloween sales.

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On September 19-21, a leading event for grocery and CPG industries, Groceryshop, is returning in-person, and like never before.

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SmartCommerce is excited to announce that client-centric sales leader Carl Rysdon has joined the company as EVP of Sales.

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SmartCommerce and Resonate partner to drive unprecedented CPG eCommerce performance and insights for their clients.

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Our CEO, Jennifer Silverberg, and VP of Client Success, Haley Rubin, are looking forward to presenting at CATx eCommerce Growth Summit/ BevAlc US.

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Our recent survey reveals that COVID acceleration continues, the fallacy of the abandoned cart, and men love to shop (what?!).

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Digital food beverage logo

Our CEO, Jennifer Silverberg, is also looking forward to joining a panel on April 15 at the Digital Food and Beverage 2021 event.

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Pandemic snacking: Unprecedented habit interruption creates vulnerability and opportunity. March 2021 report by Brandshare and SmartCommerce.

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SmartCommerce will attend the Groceryshop Spring Meetup, virtual event for CPG industry professionals March 9-11.

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Our CEO, Jennifer Silverberg, shares a few things that CPG marketers should consider for their 2021 marketing and e-commerce plans.

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As we said goodbye to 2020, we asked CPG industry leaders from top brands and agencies what their CPG predictions for 2021 are.

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Our CEO, Jennifer Silverberg, shares a few things that CPG marketers should leave in 2020 and to take into 2021.

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As we navigate out of the pandemic, here are four very important numbers from 2020 that every CPG marketer should know.

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We partnered with Brandshare to help Reckitt Benckiser Mucinex drive more online orders – the campaign was recently featured in Mobile Marketer.

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According to a recent SmartCommerce study, COVID-19 is changing consumers’ Thanksgiving spending this year.

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COVID-19 has had a massive effect on all retail, including grocery/CPG — and CPG brands must now think outside the brick and mortar box.

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Entertainment is the hot, new CPG currency as consumers are trading off brands just for the sheer novelty or fun of it.

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Interesetd in learning how CPG brands are bringing the store into the consumer’s home? Download our recent report with Brandshare.

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Listen to this episode of MMM Law’s SE Tech Podcast to learn how SmartCommerce helps CPG companies sell more online!

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